Copywriting Portfolio

Copywriting is the art of persuasion, which means finding the hook. As a lifelong storyteller, that’s what gets my creative juices flowing.

I specialize in story-based, goal-driven copywriting that resonates with your target audience. My experience encompasses a wide range of enterprises that share a core benefit to society. From direct response copywriting to soft sells to bite-size emails, I excel at balancing the format with the message. My mission is (to paraphrase iconic copywriter Joe Sugarman), “Every product has a unique personality and it is my job to find it.”

Browse my portfolio below. All samples are available as PDFs. If you don’t see a sample that meets your current needs, feel free to reach out to me, and I may be able to find one that does!

By Type

Landing Pages


Facebook Ads

Google Ads

Product and Property Descriptions

Social Media Posts

By Industry Niche

Artisans and Hobbies

Beauty / Fashion / Personal Care

Coaching and Personal Development

Fitness and Wellness

Entertainment and Events

Food and Beverage

Design and Landscaping

Home Services

Marketing and Business Services


Web and IT Services


Sustainable Retail