Creative Services

Whether or not you’re in the Orlando, Florida area, I can help you tell your best story.

Writing and Editing

Every day, I’m weaving words for wonderful things. Since 2015, I have been crafting longform content and marketing copy for small businesses, local government, higher ed institutions, and creators. And with a background in anthropology and journalism, I cherish every opportunity to tell the story behind the brand.

That social sciences background also allows me to master the art of persuasion, creating the perfect copy to both capture each brand’s unique voice and resonate with their target audience. Plus, it’s culturally competent and fact-based whenever possible — championing powerful stories over sales-y chatter.

When I’m not working with clients, I’m writing reported essays that bring a human approach to science, media critiques and retrospectives, and stories about extraordinary people. Sometimes, I ghostwrite for other passionate people. (Shhh!)

Digital Content Creation and Strategy

As a longtime WordPress geek, I cherish every opportunity to turn great ideas into an awesome website. I firmly believe in clean, easy-to-read copy that makes users want to tap or click — without the gimmicks that plague the Internet.

Design and content go hand-in-hand, and I see each website as one crucial piece of your brand’s amazing tapestry. I specialize in content-driven SEO and CRO, as well as custom theme development. My mission is to create beautiful, ADA-compliant websites and high-converting landing pages that thoroughly express your enterprise’s key values and unique selling points.

To further elevate your brand story, I develop story-driven content calendars that complement your website. My holistic approach includes everything from the nitty-gritty analytics to the overarching message that encompasses your digital universe.

View my portfolio on Behance.

How to Book My Services

You have three ways to do it:

  • You can connect with me on LinkedIn.
  • You can book me through my enterprises:
    • Service-based small businesses and tech enterprises, visit StorySiren Studios.
    • Nonprofits, arts and educational organizations, and health and wellness enterprises, visit Lyra Creative Studios — a collective of story-minded marketing professionals who can help your purpose-driven organization elevate your marketing strategy.
  • Or, you can drop me a line and we’ll find a way.

My Values:

  • Go the extra mile.
  • Demonstrate passion in all my projects.
  • Have integrity in all that I do.
  • Focus on the story.
  • Always use the Oxford comma.